{"id":140,"date":"2023-07-13T08:56:57","date_gmt":"2023-07-13T08:56:57","guid":{"rendered":"https:\/\/microtactics.net\/?page_id=140"},"modified":"2024-04-30T11:50:03","modified_gmt":"2024-04-30T11:50:03","slug":"auditoria-seo","status":"publish","type":"page","link":"https:\/\/microtactics.net\/en\/auditoria-seo\/","title":{"rendered":"SEO Audit"},"content":{"rendered":"[et_pb_section fb_built=\u00bb1″ fullwidth=\u00bbon\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb background_enable_color=\u00bboff\u00bb background_image=\u00bbhttps:\/\/microtactics.net\/wp-content\/uploads\/2023\/07\/servicios-auditoria-seo-microtactics.jpg\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_fullwidth_header title=\u00bbAuditor\u00eda SEO\u00bb content_max_width_tablet=\u00bb90vw\u00bb content_max_width_phone=\u00bb90vw\u00bb content_max_width_last_edited=\u00bboff|phone\u00bb module_class=\u00bbcustom-fd-header\u00bb _builder_version=\u00bb4.22.1″ _module_preset=\u00bbdefault\u00bb title_font=\u00bbCore Circus||||||||\u00bb title_text_align=\u00bbcenter\u00bb title_font_size=\u00bb6.1vw\u00bb background_color=\u00bbrgba(83,144,160,0.07)\u00bb background_enable_image=\u00bboff\u00bb background_size=\u00bbinitial\u00bb background_position=\u00bbcenter_left\u00bb background_blend=\u00bbmultiply\u00bb width_tablet=\u00bb100vw\u00bb width_last_edited=\u00bboff|phone\u00bb max_width_tablet=\u00bb100vw\u00bb max_width_last_edited=\u00bboff|phone\u00bb module_alignment=\u00bbcenter\u00bb custom_padding=\u00bb19vw||17vw||false|false\u00bb custom_padding_tablet=\u00bb32vw||17vw||false|false\u00bb custom_padding_phone=\u00bb32vw||17vw||false|false\u00bb custom_padding_last_edited=\u00bbon|tablet\u00bb title_text_align_tablet=\u00bbcenter\u00bb title_text_align_phone=\u00bbcenter\u00bb title_text_align_last_edited=\u00bbon|phone\u00bb title_font_size_tablet=\u00bb5vw\u00bb title_font_size_phone=\u00bb8vw\u00bb title_font_size_last_edited=\u00bbon|phone\u00bb title_line_height_tablet=\u00bb1.2em\u00bb title_line_height_phone=\u00bb1.2em\u00bb title_line_height_last_edited=\u00bbon|phone\u00bb title_text_shadow_style=\u00bbpreset3″ global_colors_info=\u00bb{}\u00bb][\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=\u00bb1″ use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1″ specialty=\u00bbon\u00bb custom_padding_last_edited=\u00bboff|desktop\u00bb padding_top_1=\u00bb0px\u00bb padding_top_2=\u00bb0px\u00bb padding_bottom_1=\u00bb0px\u00bb padding_bottom_2=\u00bb0px\u00bb padding_top_bottom_link_1=\u00bbfalse\u00bb padding_top_bottom_link_2=\u00bbfalse\u00bb padding_left_right_link_1=\u00bbfalse\u00bb disabled_on=\u00bbon|on|off\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb background_color=\u00bbrgba(247,247,247,0.3)\u00bb inner_width=\u00bb75vw\u00bb inner_max_width=\u00bb75vw\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb7vw||5vw||false|false\u00bb custom_padding_tablet=\u00bb120px||120px||false|false\u00bb custom_padding_phone=\u00bb87px||90px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb2_3″ specialty_columns=\u00bb2″ _builder_version=\u00bb4.16″ custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_row_inner _builder_version=\u00bb4.23.1″ _module_preset=\u00bbdefault\u00bb width=\u00bb40vw\u00bb max_width=\u00bb40vw\u00bb custom_margin=\u00bb0px||1vw||false|false\u00bb custom_margin_tablet=\u00bb0px||20px||false|false\u00bb custom_margin_phone=\u00bb||15px||false|false\u00bb custom_margin_last_edited=\u00bboff|desktop\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column_inner saved_specialty_column_type=\u00bb2_3″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.23.1″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope|700||on|||||\u00bb text_text_color=\u00bb#5390a0″ text_font_size=\u00bb0.97vw\u00bb text_letter_spacing=\u00bb0.1vw\u00bb header_4_font=\u00bbManrope|800||on|||||\u00bb header_4_text_align=\u00bbleft\u00bb header_4_text_color=\u00bb#5390a0″ header_4_font_size=\u00bb16px\u00bb header_4_letter_spacing=\u00bb1.8px\u00bb custom_margin=\u00bb0px||||false|false\u00bb custom_margin_tablet=\u00bb0px||||false|false\u00bb custom_margin_phone=\u00bb0px||3vw||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb0px||0vw||false|false\u00bb text_font_size_tablet=\u00bb2.2vw\u00bb text_font_size_phone=\u00bb4.2vw\u00bb text_font_size_last_edited=\u00bbon|desktop\u00bb text_line_height_tablet=\u00bb\u00bb text_line_height_phone=\u00bb1.3em\u00bb text_line_height_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

Are you familiar with your industry's search market?<\/span><\/p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.24.3″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#0a0a0a\u00bb text_font_size=\u00bb2vw\u00bb text_line_height=\u00bb1.2em\u00bb header_2_font=\u00bbBarlow Condensed|600||on|||||\u00bb header_2_text_align=\u00bbleft\u00bb header_2_text_color=\u00bb#1b1a1a\u00bb header_2_font_size=\u00bb52px\u00bb header_2_line_height=\u00bb1.1em\u00bb custom_margin=\u00bb||||false|false\u00bb custom_margin_tablet=\u00bb0.5vw||0px||false|false\u00bb custom_margin_last_edited=\u00bboff|desktop\u00bb custom_padding=\u00bb||||false|false\u00bb text_font_size_tablet=\u00bb3vw\u00bb text_font_size_phone=\u00bb3vw\u00bb text_font_size_last_edited=\u00bbon|tablet\u00bb header_2_font_size_tablet=\u00bb52px\u00bb header_2_font_size_phone=\u00bb30px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

Understand your business situation and its opportunities in search engines<\/span><\/p>[\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner column_structure=\u00bb1_2,1_2″ use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb2″ _builder_version=\u00bb4.23.1″ _module_preset=\u00bbdefault\u00bb width=\u00bb40vw\u00bb max_width=\u00bb40vw\u00bb max_width_tablet=\u00bb100%\u00bb max_width_phone=\u00bb100%\u00bb max_width_last_edited=\u00bboff|desktop\u00bb custom_margin=\u00bb0vw|20px|0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column_inner type=\u00bb1_2″ saved_specialty_column_type=\u00bb2_3″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#0a0909″ text_font_size=\u00bb1vw\u00bb text_line_height=\u00bb1.4em\u00bb custom_margin=\u00bb0vw||||false|false\u00bb custom_padding=\u00bb0px||||false|false\u00bb global_colors_info=\u00bb{}\u00bb]

Our SEO Audit assesses your company's market position, its website, relevant search engine search queries, and the behavior of your ideal customer segment. <\/span><\/p>\n

We'll propose the most appropriate actions for developing the SEO channel of the business in question.<\/span><\/p>\n

This varies depending on available resources, the sector, the overall business strategy, competitors' SEO strategies, and customer behavior, among other factors to be evaluated.<\/span><\/p>[\/et_pb_text][\/et_pb_column_inner][et_pb_column_inner type=\u00bb1_2″ saved_specialty_column_type=\u00bb2_3″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.23.1″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#0a0909″ text_font_size=\u00bb1vw\u00bb text_line_height=\u00bb1.4em\u00bb custom_margin=\u00bb0vw|0.5vw||0px|false|false\u00bb custom_padding=\u00bb0px||||false|false\u00bb global_colors_info=\u00bb{}\u00bb]

Our diagnostic methodology has proven to be very effective for our clients. <\/span><\/p>\n

We are not aware of a more comprehensive SEO diagnostic process on the market. <\/span><\/p>\n

To help you better understand what it entails, we'll discuss each part of our SEO audit in greater detail below.<\/span><\/p>[\/et_pb_text][et_pb_button button_url=\u00bbhttps:\/\/microtactics.net\/contacto\/\u00bb button_text=\u00bbCONTACTO\u00bb button_alignment=\u00bbcenter\u00bb disabled_on=\u00bbon|on|off\u00bb _builder_version=\u00bb4.22.0″ _module_preset=\u00bbdefault\u00bb custom_button=\u00bbon\u00bb button_text_size=\u00bb0.8vw\u00bb button_text_color=\u00bb#ffffff\u00bb button_bg_color=\u00bb#0c354a\u00bb button_border_width=\u00bb2px\u00bb button_border_color=\u00bbRGBA(255,255,255,0)\u00bb button_border_radius=\u00bb0.7vw\u00bb button_letter_spacing=\u00bb1px\u00bb button_font=\u00bbManrope|600|||||||\u00bb button_use_icon=\u00bboff\u00bb positioning=\u00bbfixed\u00bb position_origin_f=\u00bbbottom_right\u00bb vertical_offset=\u00bb1vw\u00bb horizontal_offset=\u00bb2vw\u00bb z_index=\u00bb0″ custom_padding=\u00bb1.1vw|1vw|1.1vw|1vw|true|true\u00bb global_colors_info=\u00bb{}\u00bb button_bg_color__hover_enabled=\u00bbon|hover\u00bb button_bg_color__hover=\u00bb#5391a0″ button_bg_enable_color__hover=\u00bbon\u00bb][\/et_pb_button][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][et_pb_column type=\u00bb1_3″ _builder_version=\u00bb4.16″ custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_image src=\u00bbhttps:\/\/microtactics.net\/wp-content\/uploads\/trafico-competidores-ahrefs.jpg\u00bb alt=\u00bbTr\u00e1fico de competidores en Ahrefs\u00bb title_text=\u00bbTr\u00e1fico de competidores en Ahrefs\u00bb _builder_version=\u00bb4.23.1″ _module_preset=\u00bbdefault\u00bb width=\u00bb75vw\u00bb width_tablet=\u00bb20vw\u00bb width_phone=\u00bb20vw\u00bb width_last_edited=\u00bbon|desktop\u00bb max_width=\u00bb48vw\u00bb max_width_tablet=\u00bb20vw\u00bb max_width_phone=\u00bb20vw\u00bb max_width_last_edited=\u00bbon|desktop\u00bb min_height=\u00bb13vw\u00bb min_height_tablet=\u00bb13vw\u00bb min_height_phone=\u00bb13vw\u00bb min_height_last_edited=\u00bbon|desktop\u00bb height=\u00bb24.5vw\u00bb height_tablet=\u00bb13vw\u00bb height_phone=\u00bb13vw\u00bb height_last_edited=\u00bbon|desktop\u00bb max_height=\u00bb382vw\u00bb max_height_tablet=\u00bb13vw\u00bb max_height_phone=\u00bb13vw\u00bb max_height_last_edited=\u00bbon|desktop\u00bb custom_margin=\u00bb59px|0px|0px|-9vw|false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.23.1″ _module_preset=\u00bbdefault\u00bb text_font_size=\u00bb16px\u00bb custom_margin=\u00bb0.5vw|0px|0px|-8vw|false|false\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover_enabled=\u00bbon|desktop\u00bb]

Competitor data extracted from the SEO analytics tool Ahrefs<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_section][et_pb_section fb_built=\u00bb1″ custom_padding_last_edited=\u00bbon|phone\u00bb disabled_on=\u00bboff|off|on\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb background_color=\u00bbrgba(247,247,247,0.3)\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb0vw||2vw||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb width=\u00bb90vw\u00bb max_width=\u00bb90vw\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope|700||on|||||\u00bb text_text_color=\u00bb#5390a0″ text_font_size=\u00bb0.97vw\u00bb text_letter_spacing=\u00bb0.1vw\u00bb header_font=\u00bb|||on|||||\u00bb header_4_font=\u00bbManrope|800||on|||||\u00bb header_4_text_align=\u00bbleft\u00bb header_4_text_color=\u00bb#5390a0″ header_4_font_size=\u00bb16px\u00bb header_4_letter_spacing=\u00bb1.8px\u00bb custom_margin=\u00bb0px||||false|false\u00bb custom_margin_tablet=\u00bb||1.1vw||false|false\u00bb custom_margin_phone=\u00bb0px||3vw||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb0px||0vw||false|false\u00bb text_font_size_tablet=\u00bb2.2vw\u00bb text_font_size_phone=\u00bb4.2vw\u00bb text_font_size_last_edited=\u00bbon|desktop\u00bb text_line_height_tablet=\u00bb\u00bb text_line_height_phone=\u00bb1.3em\u00bb text_line_height_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

Are you familiar with your industry's search market?<\/span><\/p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#0a0a0a\u00bb text_font_size=\u00bb2vw\u00bb text_line_height=\u00bb1.2em\u00bb header_2_font=\u00bbBarlow Condensed|600||on|||||\u00bb header_2_text_align=\u00bbleft\u00bb header_2_text_color=\u00bb#1b1a1a\u00bb header_2_font_size=\u00bb52px\u00bb header_2_line_height=\u00bb1.1em\u00bb custom_margin=\u00bb-2vw||0px||false|false\u00bb custom_margin_tablet=\u00bb0.5vw||1vw||false|false\u00bb custom_margin_phone=\u00bb||0vw||false|false\u00bb custom_margin_last_edited=\u00bbon|tablet\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb custom_padding_tablet=\u00bb0px||0px||false|false\u00bb custom_padding_phone=\u00bb||3vw||false|false\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb text_font_size_tablet=\u00bb3vw\u00bb text_font_size_phone=\u00bb7vw\u00bb text_font_size_last_edited=\u00bbon|tablet\u00bb header_2_font_size_tablet=\u00bb52px\u00bb header_2_font_size_phone=\u00bb30px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

Understand your business situation and its opportunities in search engines<\/span><\/p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/microtactics.net\/wp-content\/uploads\/trafico-competidores-ahrefs.jpg\u00bb alt=\u00bbTr\u00e1fico de competidores en Ahrefs\u00bb title_text=\u00bbTr\u00e1fico de competidores en Ahrefs\u00bb show_bottom_space=\u00bboff\u00bb disabled_on=\u00bboff|off|on\u00bb _builder_version=\u00bb4.24.3″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.24.3″ _module_preset=\u00bbdefault\u00bb text_font_size=\u00bb8px\u00bb text_orientation=\u00bbcenter\u00bb global_colors_info=\u00bb{}\u00bb]

Competitor data extracted from the SEO analytics tool Ahrefs<\/p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#0a0909″ text_font_size=\u00bb1vw\u00bb text_line_height=\u00bb1.4em\u00bb custom_margin=\u00bb0vw||||false|false\u00bb custom_padding=\u00bb0px||||false|false\u00bb text_font_size_tablet=\u00bb2.2vw\u00bb text_font_size_phone=\u00bb4.7vw\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

Our SEO Audit assesses your company's market position, its website, relevant search engine search queries, and the behavior of your ideal customer segment. <\/span><\/p>\n

We'll propose the most appropriate actions for developing the SEO channel of the business in question.<\/span><\/p>\n

This varies depending on available resources, the sector, the overall business strategy, competitors' SEO strategies, and customer behavior, among other factors to be evaluated.<\/span><\/p>\n

Our diagnostic methodology has proven to be very effective for our clients. <\/span><\/p>\n

We don't know of a more comprehensive SEO diagnostic system on the market. To help you better understand what it entails, we'll discuss each part of our SEO audit in greater detail below.<\/span><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ custom_padding_last_edited=\u00bbon|tablet\u00bb disabled_on=\u00bbon|off|off\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb background_color=\u00bbrgba(223,230,243,0.33)\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb5vw||5vw||false|false\u00bb custom_padding_tablet=\u00bb7vw||8vw||false|false\u00bb custom_padding_phone=\u00bb9vw||||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb width=\u00bb90vw\u00bb max_width=\u00bb90vw\u00bb custom_margin=\u00bb0px||5vw||false|false\u00bb custom_margin_tablet=\u00bb0px||4vw||false|false\u00bb custom_margin_phone=\u00bb3vw||6vw||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb animation_direction=\u00bbbottom\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb3vw\u00bb text_line_height=\u00bb1.2em\u00bb header_2_font=\u00bbStaatliches|||on|||||\u00bb header_2_text_align=\u00bbcenter\u00bb header_2_text_color=\u00bb#FFFFFF\u00bb header_2_font_size=\u00bb70px\u00bb header_2_line_height=\u00bb1.1em\u00bb text_orientation=\u00bbcenter\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb4vw\u00bb text_font_size_phone=\u00bb7vw\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb header_2_font_size_tablet=\u00bb60px\u00bb header_2_font_size_phone=\u00bb42px\u00bb header_2_font_size_last_edited=\u00bbon|tablet\u00bb text_orientation_tablet=\u00bbcenter\u00bb text_orientation_phone=\u00bbleft\u00bb text_orientation_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

What our SEO audit includes<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_4,1_4,1_4,1_4″ use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb2″ make_equal=\u00bbon\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb width=\u00bb80vw\u00bb width_tablet=\u00bb90vw\u00bb width_phone=\u00bb90vw\u00bb width_last_edited=\u00bbon|phone\u00bb max_width=\u00bb80vw\u00bb max_width_tablet=\u00bb90vw\u00bb max_width_phone=\u00bb90vw\u00bb max_width_last_edited=\u00bbon|tablet\u00bb custom_margin=\u00bb0px||3vw||false|false\u00bb custom_margin_tablet=\u00bb0px||0vw||false|false\u00bb custom_margin_phone=\u00bb0px||5vw||false|false\u00bb custom_margin_last_edited=\u00bbon|tablet\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb custom_padding_tablet=\u00bb0px||0px||false|false\u00bb custom_padding_phone=\u00bb3vw||0px||false|false\u00bb module_alignment_tablet=\u00bbcenter\u00bb module_alignment_phone=\u00bbcenter\u00bb module_alignment_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_4″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|50px||30px|false|false\u00bb custom_padding_tablet=\u00bb|0px||30px|false|false\u00bb custom_padding_phone=\u00bb|0px||30px|false|false\u00bb custom_padding_last_edited=\u00bbon|tablet\u00bb animation_direction=\u00bbbottom\u00bb border_width_left=\u00bb2px\u00bb border_color_left=\u00bb#2c3345″ global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope|700|||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb1.5vw\u00bb text_line_height=\u00bb1.4em\u00bb header_3_font=\u00bbStaatliches|||on|||||\u00bb header_3_text_align=\u00bbleft\u00bb header_3_text_color=\u00bb#FFFFFF\u00bb header_3_font_size=\u00bb24px\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb3vw\u00bb text_font_size_phone=\u00bb5vw\u00bb text_font_size_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]

Initial audit<\/p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#0f0000″ text_font_size=\u00bb0.97vw\u00bb text_line_height=\u00bb1.3em\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb2.2vw\u00bb text_font_size_phone=\u00bb17px\u00bb text_font_size_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]

To begin the audit, we met with our client to understand the business reality as much as possible.<\/span><\/p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_4″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|50px||30px|false|false\u00bb custom_padding_tablet=\u00bb|0px||30px|false|false\u00bb custom_padding_phone=\u00bb|0px||30px|false|false\u00bb custom_padding_last_edited=\u00bbon|tablet\u00bb animation_direction=\u00bbbottom\u00bb border_width_left=\u00bb2px\u00bb border_color_left=\u00bb#2c3345″ global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope|700|||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb1.5vw\u00bb text_line_height=\u00bb1.2em\u00bb header_3_font=\u00bbStaatliches|||on|||||\u00bb header_3_text_align=\u00bbleft\u00bb header_3_text_color=\u00bb#FFFFFF\u00bb header_3_font_size=\u00bb24px\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb3vw\u00bb text_font_size_phone=\u00bb5vw\u00bb text_font_size_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]

Off-page SEO Audit<\/p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#0f0000″ text_font_size=\u00bb0.97vw\u00bb text_line_height=\u00bb1.3em\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb2.2vw\u00bb text_font_size_phone=\u00bb17px\u00bb text_font_size_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]

The Off-Page SEO Audit begins with a keyword research process.<\/span><\/p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_4″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|50px||30px|false|false\u00bb custom_padding_tablet=\u00bb|0px||30px|false|false\u00bb custom_padding_phone=\u00bb|0px||30px|false|false\u00bb custom_padding_last_edited=\u00bbon|tablet\u00bb animation_direction=\u00bbbottom\u00bb border_width_left=\u00bb2px\u00bb border_color_left=\u00bb#2c3345″ global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope|700|||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb1.5vw\u00bb text_line_height=\u00bb1.1em\u00bb header_3_font=\u00bbStaatliches|||on|||||\u00bb header_3_text_align=\u00bbleft\u00bb header_3_text_color=\u00bb#FFFFFF\u00bb header_3_font_size=\u00bb24px\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb3vw\u00bb text_font_size_phone=\u00bb5vw\u00bb text_font_size_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]

SEO Onpage Audit<\/p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#0f0000″ text_font_size=\u00bb0.97vw\u00bb text_line_height=\u00bb1.3em\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb2.2vw\u00bb text_font_size_phone=\u00bb17px\u00bb text_font_size_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]

Once we understand the opportunities available for your business, we need to know the status of the website we are working with.<\/span><\/p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_4″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|50px||30px|false|false\u00bb custom_padding_tablet=\u00bb|0px||30px|false|false\u00bb custom_padding_phone=\u00bb|0px||30px|false|false\u00bb custom_padding_last_edited=\u00bbon|tablet\u00bb animation_direction=\u00bbbottom\u00bb border_width_left=\u00bb2px\u00bb border_color_left=\u00bb#2c3345″ global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope|700|||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb1.5vw\u00bb text_line_height=\u00bb1.4em\u00bb header_3_font=\u00bbStaatliches|||on|||||\u00bb header_3_text_align=\u00bbleft\u00bb header_3_text_color=\u00bb#FFFFFF\u00bb header_3_font_size=\u00bb24px\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb3vw\u00bb text_font_size_phone=\u00bb5vw\u00bb text_font_size_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]

SEO strategy<\/p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#0f0000″ text_font_size=\u00bb0.97vw\u00bb text_line_height=\u00bb1.3em\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb2.2vw\u00bb text_font_size_phone=\u00bb17px\u00bb text_font_size_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]

We are committed to designing an optimized implementation path.<\/span><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ custom_padding_last_edited=\u00bbon|tablet\u00bb disabled_on=\u00bboff|on|on\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb background_color=\u00bbrgba(223,230,243,0.33)\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb5vw||5vw||false|false\u00bb custom_padding_tablet=\u00bb9vw||2vw||false|false\u00bb custom_padding_phone=\u00bb9vw||||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb width=\u00bb90vw\u00bb max_width=\u00bb90vw\u00bb custom_margin=\u00bb0px||5vw||false|false\u00bb custom_margin_tablet=\u00bb0px||4vw||false|false\u00bb custom_margin_phone=\u00bb3vw||6vw||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb animation_direction=\u00bbbottom\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb3vw\u00bb text_line_height=\u00bb1.2em\u00bb header_2_font=\u00bbStaatliches|||on|||||\u00bb header_2_text_align=\u00bbcenter\u00bb header_2_text_color=\u00bb#FFFFFF\u00bb header_2_font_size=\u00bb70px\u00bb header_2_line_height=\u00bb1.1em\u00bb text_orientation=\u00bbcenter\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb5vw\u00bb text_font_size_phone=\u00bb7vw\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb header_2_font_size_tablet=\u00bb60px\u00bb header_2_font_size_phone=\u00bb42px\u00bb header_2_font_size_last_edited=\u00bbon|tablet\u00bb text_orientation_tablet=\u00bbcenter\u00bb text_orientation_phone=\u00bbleft\u00bb text_orientation_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

What our SEO audit includes<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb width=\u00bb90vw\u00bb max_width=\u00bb90vw\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_blurb title=\u00bbAuditoria Inicial\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bbL||divi||400″ icon_color=\u00bb#000000″ icon_placement=\u00bbleft\u00bb image_icon_width=\u00bb5vw\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb header_level=\u00bbh5″ header_font=\u00bbManrope|700|||||||\u00bb header_text_color=\u00bb#000000″ header_font_size=\u00bb5vw\u00bb body_font=\u00bbManrope||||||||\u00bb body_text_color=\u00bb#000000″ body_font_size=\u00bb4vw\u00bb animation=\u00bboff\u00bb header_font_size_tablet=\u00bb5vw\u00bb header_font_size_phone=\u00bb5vw\u00bb header_font_size_last_edited=\u00bbon|tablet\u00bb body_font_size_tablet=\u00bb2.6vw\u00bb body_font_size_phone=\u00bb4.7vw\u00bb body_font_size_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]

To begin the audit, we met with our client to understand the business reality as much as possible.<\/span><\/p>[\/et_pb_blurb][et_pb_blurb title=\u00bbAuditoria SEO Offpage\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bbL||divi||400″ icon_color=\u00bb#000000″ icon_placement=\u00bbleft\u00bb image_icon_width=\u00bb5vw\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb header_level=\u00bbh5″ header_font=\u00bbManrope|700|||||||\u00bb header_text_color=\u00bb#000000″ header_font_size=\u00bb5vw\u00bb body_font=\u00bbManrope||||||||\u00bb body_text_color=\u00bb#000000″ body_font_size=\u00bb4vw\u00bb animation=\u00bboff\u00bb header_font_size_tablet=\u00bb5vw\u00bb header_font_size_phone=\u00bb5vw\u00bb header_font_size_last_edited=\u00bbon|tablet\u00bb body_font_size_tablet=\u00bb2.6vw\u00bb body_font_size_phone=\u00bb4.7vw\u00bb body_font_size_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]

The Off-Page SEO Audit begins with a keyword research process.<\/span><\/p>[\/et_pb_blurb][et_pb_blurb title=\u00bbAuditoria SEO Onpage\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bbL||divi||400″ icon_color=\u00bb#000000″ icon_placement=\u00bbleft\u00bb image_icon_width=\u00bb5vw\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb header_level=\u00bbh5″ header_font=\u00bbManrope|700|||||||\u00bb header_text_color=\u00bb#000000″ header_font_size=\u00bb5vw\u00bb body_font=\u00bbManrope||||||||\u00bb body_text_color=\u00bb#000000″ body_font_size=\u00bb4vw\u00bb animation=\u00bboff\u00bb header_font_size_tablet=\u00bb5vw\u00bb header_font_size_phone=\u00bb5vw\u00bb header_font_size_last_edited=\u00bbon|tablet\u00bb body_font_size_tablet=\u00bb2.6vw\u00bb body_font_size_phone=\u00bb4.7vw\u00bb body_font_size_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]

Once we understand the opportunities available for your business, we need to know the status of the website we are working with.<\/span><\/p>[\/et_pb_blurb][et_pb_blurb title=\u00bbEstrategia SEO\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bbL||divi||400″ icon_color=\u00bb#000000″ icon_placement=\u00bbleft\u00bb image_icon_width=\u00bb5vw\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb header_level=\u00bbh5″ header_font=\u00bbManrope|700|||||||\u00bb header_text_color=\u00bb#000000″ header_font_size=\u00bb5vw\u00bb body_font=\u00bbManrope||||||||\u00bb body_text_color=\u00bb#000000″ body_font_size=\u00bb4vw\u00bb animation=\u00bboff\u00bb header_font_size_tablet=\u00bb5vw\u00bb header_font_size_phone=\u00bb5vw\u00bb header_font_size_last_edited=\u00bbon|tablet\u00bb body_font_size_tablet=\u00bb2.6vw\u00bb body_font_size_phone=\u00bb4.7vw\u00bb body_font_size_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]

We are committed to designing an optimized implementation path.<\/span><\/p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ custom_padding_last_edited=\u00bbon|phone\u00bb disabled_on=\u00bboff|off|off\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb background_color=\u00bbrgba(247,247,247,0.3)\u00bb overflow-x=\u00bbhidden\u00bb overflow-y=\u00bbhidden\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb4vw||||false|false\u00bb custom_padding_tablet=\u00bb5vw||3vw||false|false\u00bb custom_padding_phone=\u00bb2vw||0vw||false|false\u00bb border_color_bottom=\u00bb#000000″ border_width_bottom_tablet=\u00bb\u00bb border_width_bottom_phone=\u00bb0px\u00bb border_width_bottom_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb1_2,1_2″ use_custom_gutter=\u00bbon\u00bb module_class=\u00bbapp-23-inlbtn-sc\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb width=\u00bb85vw\u00bb width_tablet=\u00bb90vw\u00bb width_phone=\u00bb90vw\u00bb width_last_edited=\u00bbon|phone\u00bb max_width=\u00bb85vw\u00bb max_width_tablet=\u00bb90vw\u00bb max_width_phone=\u00bb90vw\u00bb max_width_last_edited=\u00bbon|desktop\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb border_color_top=\u00bb#000000″ border_color_bottom=\u00bb#000000″ border_width_top_tablet=\u00bb\u00bb border_width_top_phone=\u00bb0vw\u00bb border_width_top_last_edited=\u00bbon|phone\u00bb border_width_bottom_tablet=\u00bb\u00bb border_width_bottom_phone=\u00bb0px\u00bb border_width_bottom_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.20.4″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|||5px|false|false\u00bb custom_padding_tablet=\u00bb|||0px|false|false\u00bb custom_padding_phone=\u00bb|||0px|false|false\u00bb custom_padding_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb header_2_font=\u00bbManrope||||||||\u00bb header_2_text_align=\u00bbleft\u00bb header_2_text_color=\u00bb#000000″ header_2_font_size=\u00bb3vw\u00bb header_2_line_height=\u00bb1.3em\u00bb custom_margin=\u00bb20px||16px||false|false\u00bb custom_margin_tablet=\u00bb0vw||16px||false|false\u00bb custom_margin_phone=\u00bb9vw||1vw||false|false\u00bb custom_margin_last_edited=\u00bbon|tablet\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb header_2_font_size_tablet=\u00bb4vw\u00bb header_2_font_size_phone=\u00bb8vw\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

Initial SEO audit<\/h2>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/microtactics.net\/wp-content\/uploads\/auditoria-seo-inicial.jpg\u00bb alt=\u00bbAuditor\u00eda SEO Inicial\u00bb title_text=\u00bbAuditor\u00eda SEO Inicial\u00bb src_tablet=\u00bbhttps:\/\/microtactics.net\/wp-content\/uploads\/auditoria-seo-inicial.jpg\u00bb src_phone=\u00bbhttps:\/\/microtactics.net\/wp-content\/uploads\/auditoria-seo-inicial.jpg\u00bb src_last_edited=\u00bbon|desktop\u00bb disabled_on=\u00bboff|off|on\u00bb _builder_version=\u00bb4.23.1″ _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb13px||9px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#4f4f4f\u00bb text_font_size=\u00bb1vw\u00bb text_line_height=\u00bb1.4em\u00bb custom_margin=\u00bb0px||49px||false|false\u00bb custom_margin_tablet=\u00bb0px||0vw||false|false\u00bb custom_margin_phone=\u00bb0px||0vw||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb2.2vw\u00bb text_font_size_phone=\u00bb4.7vw\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

To begin the audit, we meet with our client to asses the business as deeply as we can. In this four-hour audit, our goal is to obtain a comprehensive picture of the situation. During the meeting, we discuss with our client's team through a SWOT analysis, which allows us to understand their vision of the business situation.<\/span><\/p>\n

With this information, we design the questions to perform customer segmentation. We classify them by prioritizing the categories that are of greatest interest to the business and those to which the business can offer the most value given its current situation. To visualize how the target customer segment behaves, we develop a model of their purchasing process and its different phases.<\/span><\/p>\n

We conclude the meeting by discussing how this customer might use Google in their purchasing process and what searches they might perform. The goal is to extract as much customer knowledge as possible from the company, systematize it, and prioritize it.<\/span><\/p>\n

After the meeting, we use the information obtained to interview the available customers who best fit the priorized typology defined in our segmentation. Our objective here is to validate the hypotheses presented in the initial meeting. We ask them about what they value in a supplier and their websites, their purchasing process, and how they use Google during the process.<\/span><\/p>\n

Qualitative information is collected and awaits quantitative validation using our SEO analytics tools.<\/span><\/p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|||0px|false|false\u00bb custom_padding_tablet=\u00bb|0px|||false|false\u00bb custom_padding_phone=\u00bb|0px|||false|false\u00bb custom_padding_last_edited=\u00bboff|desktop\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/microtactics.net\/wp-content\/uploads\/auditoria-seo-inicial.jpg\u00bb alt=\u00bbAuditor\u00eda SEO Inicial\u00bb title_text=\u00bbAuditor\u00eda SEO Inicial\u00bb src_tablet=\u00bbhttps:\/\/microtactics.net\/wp-content\/uploads\/2023\/07\/tyuilo.jpg\u00bb src_phone=\u00bbhttps:\/\/microtactics.net\/wp-content\/uploads\/2023\/07\/tyuilo.jpg\u00bb src_last_edited=\u00bboff|phone\u00bb align_tablet=\u00bbcenter\u00bb align_phone=\u00bbleft\u00bb align_last_edited=\u00bbon|desktop\u00bb disabled_on=\u00bbon|on|off\u00bb _builder_version=\u00bb4.23.1″ _module_preset=\u00bbdefault\u00bb background_color=\u00bbRGBA(255,255,255,0)\u00bb width=\u00bb100vw\u00bb width_tablet=\u00bb30vw\u00bb width_phone=\u00bb80vw\u00bb width_last_edited=\u00bbon|phone\u00bb max_width=\u00bb100vw\u00bb max_width_tablet=\u00bb30vw\u00bb max_width_phone=\u00bb80vw\u00bb max_width_last_edited=\u00bbon|desktop\u00bb module_alignment=\u00bbcenter\u00bb min_height=\u00bb19vw\u00bb min_height_tablet=\u00bb40vw\u00bb min_height_phone=\u00bb90vw\u00bb min_height_last_edited=\u00bbon|desktop\u00bb height=\u00bb27vw\u00bb height_tablet=\u00bb40vw\u00bb height_phone=\u00bb90vw\u00bb height_last_edited=\u00bbon|desktop\u00bb max_height=\u00bb1000vw\u00bb max_height_tablet=\u00bb40vw\u00bb max_height_phone=\u00bb90vw\u00bb max_height_last_edited=\u00bbon|desktop\u00bb custom_margin=\u00bb8vw||||false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ custom_padding_last_edited=\u00bbon|phone\u00bb disabled_on=\u00bboff|on|off\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb background_color=\u00bbrgba(247,247,247,0.3)\u00bb overflow-x=\u00bbhidden\u00bb overflow-y=\u00bbhidden\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_margin_tablet=\u00bb0px||0vw||false|false\u00bb custom_margin_phone=\u00bb0px||0vw||false|false\u00bb custom_margin_last_edited=\u00bbon|tablet\u00bb custom_padding=\u00bb2vw||0vw||false|false\u00bb custom_padding_tablet=\u00bb0vw||0vw||false|false\u00bb custom_padding_phone=\u00bb0vw||0vw||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb1_2,1_2″ use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1″ module_class=\u00bbapp-23-inlbtn-sc\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb width=\u00bb85vw\u00bb width_tablet=\u00bb90vw\u00bb width_phone=\u00bb90vw\u00bb width_last_edited=\u00bbon|phone\u00bb max_width=\u00bb85vw\u00bb max_width_tablet=\u00bb90vw\u00bb max_width_phone=\u00bb90vw\u00bb max_width_last_edited=\u00bbon|tablet\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_margin_tablet=\u00bb-1vw||0px||false|false\u00bb custom_margin_phone=\u00bb4vw||0px||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb border_width_top=\u00bb0vw\u00bb border_color_top=\u00bb#000000″ border_width_top_tablet=\u00bb0vw\u00bb border_width_top_phone=\u00bb0vw\u00bb border_width_top_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.20.4″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|45px||0px|false|false\u00bb custom_padding_tablet=\u00bb|0px|||false|false\u00bb custom_padding_phone=\u00bb|0px|||false|false\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/microtactics.net\/wp-content\/uploads\/keyword-research.jpg\u00bb alt=\u00bbEquilibrio en el keyword research\u00bb title_text=\u00bbEquilibrio en el keyword research\u00bb disabled_on=\u00bbon|on|off\u00bb _builder_version=\u00bb4.23.1″ _module_preset=\u00bbdefault\u00bb width=\u00bb100vw\u00bb width_tablet=\u00bb40vw\u00bb width_phone=\u00bb40vw\u00bb width_last_edited=\u00bbon|desktop\u00bb max_width=\u00bb100vw\u00bb max_width_tablet=\u00bb40vw\u00bb max_width_phone=\u00bb40vw\u00bb max_width_last_edited=\u00bbon|desktop\u00bb min_height=\u00bb16vw\u00bb min_height_tablet=\u00bb40vw\u00bb min_height_phone=\u00bb40vw\u00bb min_height_last_edited=\u00bbon|desktop\u00bb height=\u00bb26vw\u00bb height_tablet=\u00bb40vw\u00bb height_phone=\u00bb40vw\u00bb height_last_edited=\u00bbon|desktop\u00bb max_height=\u00bb40vw\u00bb max_height_tablet=\u00bb40vw\u00bb 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Off-page SEO Audit<\/h2>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/microtactics.net\/wp-content\/uploads\/keyword-research.jpg\u00bb alt=\u00bbEquilibrio en el keyword research\u00bb title_text=\u00bbEquilibrio en el keyword research\u00bb disabled_on=\u00bboff|off|on\u00bb _builder_version=\u00bb4.23.1″ _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb12px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.23.1″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#4f4f4f\u00bb text_font_size=\u00bb1vw\u00bb text_line_height=\u00bb1.4em\u00bb max_width=\u00bb95%\u00bb custom_margin=\u00bb0px||49px||false|false\u00bb custom_margin_tablet=\u00bb1vw||0vw||false|false\u00bb custom_margin_phone=\u00bb0vw||0vw||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb2.2vw\u00bb text_font_size_phone=\u00bb4.7vw\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

The Off-Page SEO Audit begins with a keyword research process. Through this process, we compare the information gathered in the initial audit using SEO analytics tools such as Ahrefs or Semrush.<\/span><\/p>\n

First, we compare the information we have with verified search volumes for keywords we consider most relevant to the business in question.<\/span><\/p>\n

With this, we compile a comprehensive list of potential keywords we could target with our content. For each of these keywords, we evaluate the strongest competitors by looking at the quality and quantity of their content, as well as their backlink profile. <\/span><\/p>\n

With this information, we can calculate the cost of overtaking each of them and, consequently, the feasibility of doing so.<\/span><\/p>\n

We can also use the analysis of our main competitors to reverse engineer and understand which keywords their websites rank for. This way, we can understand their focus and, by measuring the strength of their rankings, decide whether or not to compete for the same positions.<\/span><\/p>\n

Finally, we need to assess the best possible opportunities for your business. This way, we can develop an actionable SEO content plan. This is done by understanding the available resources and how they can be best leveraged to compete for keywords that strike a balance between the most relevant, those with the highest traffic volume, and those that represent less competitive ranking opportunities.<\/span><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ custom_padding_last_edited=\u00bbon|phone\u00bb disabled_on=\u00bbon|off|on\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb background_color=\u00bbrgba(247,247,247,0.3)\u00bb overflow-x=\u00bbhidden\u00bb overflow-y=\u00bbhidden\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_margin_tablet=\u00bb-3vw||0vw||false|false\u00bb custom_margin_phone=\u00bb0px||0vw||false|false\u00bb custom_margin_last_edited=\u00bbon|tablet\u00bb custom_padding=\u00bb2vw||0vw||false|false\u00bb custom_padding_tablet=\u00bb0vw||0vw||false|false\u00bb custom_padding_phone=\u00bb0vw||0vw||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1″ module_class=\u00bbapp-23-inlbtn-sc\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb width=\u00bb85vw\u00bb width_tablet=\u00bb90vw\u00bb width_phone=\u00bb90vw\u00bb width_last_edited=\u00bbon|phone\u00bb max_width=\u00bb85vw\u00bb max_width_tablet=\u00bb90vw\u00bb max_width_phone=\u00bb90vw\u00bb max_width_last_edited=\u00bbon|tablet\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_margin_tablet=\u00bb-1vw||0px||false|false\u00bb custom_margin_phone=\u00bb4vw||0px||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb border_width_top=\u00bb0vw\u00bb border_color_top=\u00bb#000000″ border_width_top_tablet=\u00bb0vw\u00bb border_width_top_phone=\u00bb0vw\u00bb border_width_top_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.20.4″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|45px||0px|false|false\u00bb custom_padding_tablet=\u00bb|0px|||false|false\u00bb custom_padding_phone=\u00bb|0px|||false|false\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb header_2_font=\u00bbManrope||||||||\u00bb header_2_text_align=\u00bbleft\u00bb header_2_text_color=\u00bb#000000″ header_2_font_size=\u00bb3vw\u00bb header_2_line_height=\u00bb1.3em\u00bb custom_margin=\u00bb20px||16px||false|false\u00bb custom_margin_tablet=\u00bb0vw||0vw||false|false\u00bb custom_margin_phone=\u00bb-1vw||||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb header_2_font_size_tablet=\u00bb4vw\u00bb header_2_font_size_phone=\u00bb8vw\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

Off-page SEO Audit<\/h2>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#4f4f4f\u00bb text_font_size=\u00bb1vw\u00bb text_line_height=\u00bb1.4em\u00bb custom_margin=\u00bb0px||49px||false|false\u00bb custom_margin_tablet=\u00bb1vw||0vw||false|false\u00bb custom_margin_phone=\u00bb0vw||0vw||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb2.2vw\u00bb text_font_size_phone=\u00bb4.7vw\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

The Off-Page SEO Audit begins with a keyword research process. Through this process, we compare the information gathered in the initial audit using SEO analytics tools such as Ahrefs or Semrush.<\/span><\/p>\n

First, we compare the information we have with verified search volumes for keywords we consider most relevant to the business in question.<\/span><\/p>\n

With this, we compiled a comprehensive list of potential keywords we could target with our content. For each of these keywords, we evaluated the strongest competitors by looking at the quality and quantity of their content, as well as their backlink profile. <\/span><\/p>\n

With this information, we can calculate the cost of overtaking each of them and, consequently, the feasibility of doing so.<\/span><\/p>\n

We can also use the analysis of our main competitors to reverse engineer and understand which keywords their websites rank for. This way, we can understand their focus and, by measuring the strength of their rankings, decide whether or not to compete for the same positions.<\/span><\/p>\n

Finally, we need to assess the best possible opportunities for your business. This way, we can develop an actionable SEO content plan. This is done by understanding the available resources and how they can be best leveraged to compete for keywords that strike a balance between the most relevant, those with the highest traffic volume, and those that represent less competitive ranking opportunities.<\/span><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ custom_padding_last_edited=\u00bbon|phone\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb background_color=\u00bbrgba(247,247,247,0.3)\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb2vw||3vw||false|false\u00bb custom_padding_tablet=\u00bb2vw||4vw||false|false\u00bb custom_padding_phone=\u00bb0vw||3vw||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row custom_padding_last_edited=\u00bbon|phone\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb width=\u00bb50vw\u00bb width_tablet=\u00bb90vw\u00bb width_phone=\u00bb90vw\u00bb width_last_edited=\u00bbon|phone\u00bb max_width=\u00bb50vw\u00bb max_width_tablet=\u00bb90vw\u00bb max_width_phone=\u00bb90vw\u00bb max_width_last_edited=\u00bbon|phone\u00bb custom_margin=\u00bb0px||1.3vw||false|false\u00bb custom_margin_tablet=\u00bb0px||3vw||false|false\u00bb custom_margin_phone=\u00bb8vw||0vw||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb custom_padding_tablet=\u00bb0px||0px||false|false\u00bb custom_padding_phone=\u00bb0vw||||false|false\u00bb animation_direction=\u00bbbottom\u00bb border_color_top=\u00bb#000000″ border_width_top_tablet=\u00bb\u00bb border_width_top_phone=\u00bb0.3vw\u00bb border_width_top_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb header_2_font=\u00bbManrope||||||||\u00bb header_2_text_align=\u00bbcenter\u00bb header_2_text_color=\u00bb#000000″ header_2_font_size=\u00bb3vw\u00bb header_2_line_height=\u00bb1.3em\u00bb custom_margin=\u00bb20px||16px||false|false\u00bb custom_margin_tablet=\u00bb1vw||0vw||false|false\u00bb custom_margin_phone=\u00bb6vw||0vw||false|false\u00bb custom_margin_last_edited=\u00bbon|tablet\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb header_2_text_align_tablet=\u00bbleft\u00bb header_2_text_align_phone=\u00bbleft\u00bb header_2_text_align_last_edited=\u00bbon|phone\u00bb header_2_font_size_tablet=\u00bb4vw\u00bb header_2_font_size_phone=\u00bb8vw\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

SEO Onpage Audit<\/h2>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb1vw\u00bb text_line_height=\u00bb1.4em\u00bb header_2_font=\u00bbManrope||||||||\u00bb header_2_text_color=\u00bb#000000″ header_2_font_size=\u00bb3vw\u00bb header_2_line_height=\u00bb1.1em\u00bb text_orientation=\u00bbcenter\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0.5vw||0px||false|false\u00bb text_font_size_tablet=\u00bb2.2vw\u00bb text_font_size_phone=\u00bb4.7vw\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb header_2_font_size_tablet=\u00bb60px\u00bb header_2_font_size_phone=\u00bb42px\u00bb header_2_font_size_last_edited=\u00bboff|desktop\u00bb text_orientation_tablet=\u00bbleft\u00bb text_orientation_phone=\u00bbleft\u00bb text_orientation_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

Once we understand the opportunities available for your business, we need to know the status of the website we are working with. <\/span><\/p>\n

We differentiate two dimensions of the Onpage Audit:<\/span><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_2,1_2″ use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1″ custom_padding_last_edited=\u00bbon|tablet\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb width=\u00bb80vw\u00bb width_tablet=\u00bb90vw\u00bb width_phone=\u00bb90vw\u00bb width_last_edited=\u00bbon|tablet\u00bb max_width=\u00bb80vw\u00bb max_width_tablet=\u00bb90vw\u00bb max_width_phone=\u00bb90vw\u00bb max_width_last_edited=\u00bbon|desktop\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0vw||2vw||false|false\u00bb custom_padding_tablet=\u00bb0vw||6vw||false|false\u00bb custom_padding_phone=\u00bb3vw||0vw||false|false\u00bb link_option_url=\u00bb#\u00bb border_width_bottom=\u00bb0px\u00bb border_color_bottom=\u00bb#393939″ global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/microtactics.net\/wp-content\/uploads\/auditoria-tecnica.png\u00bb alt=\u00bbAuditor\u00eda T\u00e9cnica\u00bb title_text=\u00bbAuditor\u00eda T\u00e9cnica\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.24.3″ _module_preset=\u00bbdefault\u00bb width=\u00bb9%\u00bb max_height=\u00bb93px\u00bb max_height_tablet=\u00bb93px\u00bb max_height_phone=\u00bb49px\u00bb max_height_last_edited=\u00bbon|phone\u00bb custom_margin=\u00bb45px||35px||false|false\u00bb custom_margin_tablet=\u00bb45px||35px||false|false\u00bb custom_margin_phone=\u00bb0px||0px||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.23.1″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb2vw\u00bb header_3_font=\u00bbBig Shoulders Display|600||on|||||\u00bb header_3_text_align=\u00bbleft\u00bb header_3_text_color=\u00bb#FFFFFF\u00bb header_3_font_size=\u00bb28px\u00bb text_orientation=\u00bbcenter\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_margin_tablet=\u00bb32px||2vw|0vw|false|false\u00bb custom_margin_phone=\u00bb5vw||4vw|0vw|false|false\u00bb custom_margin_last_edited=\u00bbon|tablet\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb3.5vw\u00bb text_font_size_phone=\u00bb7vw\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb header_3_font_size_tablet=\u00bb28px\u00bb header_3_font_size_phone=\u00bb24px\u00bb header_3_font_size_last_edited=\u00bbon|phone\u00bb text_orientation_tablet=\u00bbcenter\u00bb text_orientation_phone=\u00bbcenter\u00bb text_orientation_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

Technical Audit<\/strong><\/p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.24.3″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb1vw\u00bb text_line_height=\u00bb1.4em\u00bb custom_margin=\u00bb2vw|16px||24px|false|false\u00bb custom_padding=\u00bb3px|||||\u00bb text_font_size_tablet=\u00bb2.2vw\u00bb text_font_size_phone=\u00bb4.7vw\u00bb text_font_size_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover_enabled=\u00bbon|desktop\u00bb custom_padding__hover=\u00bb3px|||||\u00bb]

It tells us whether the website meets Google's requirements, such as Core Web Vitals and other minimum technical aspects. These include having a functioning sitemap, a fast-loading website, and a properly installed SSL certificate. <\/span><\/p>\n

It is also important to avoid duplicate files or pages, and ensure that all links work correctly.<\/span><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_2,1_2″ use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1″ custom_padding_last_edited=\u00bbon|tablet\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb width=\u00bb80vw\u00bb width_tablet=\u00bb90vw\u00bb width_phone=\u00bb90vw\u00bb width_last_edited=\u00bbon|phone\u00bb max_width=\u00bb80vw\u00bb max_width_tablet=\u00bb90vw\u00bb max_width_phone=\u00bb90vw\u00bb max_width_last_edited=\u00bbon|phone\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0vw||0vw||false|false\u00bb custom_padding_tablet=\u00bb0vw||0vw||false|false\u00bb custom_padding_phone=\u00bb8vw||6vw||false|false\u00bb link_option_url=\u00bb#\u00bb border_width_bottom=\u00bb0px\u00bb border_color_bottom=\u00bb#393939″ global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/microtactics.net\/wp-content\/uploads\/auditoria-contenido.png\u00bb alt=\u00bbAuditor\u00eda de Contenido\u00bb title_text=\u00bbAuditor\u00eda de Contenido\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.24.3″ _module_preset=\u00bbdefault\u00bb width=\u00bb9%\u00bb max_height=\u00bb60px\u00bb max_height_tablet=\u00bb60px\u00bb max_height_phone=\u00bb60px\u00bb max_height_last_edited=\u00bbon|phone\u00bb custom_margin=\u00bb45px||35px||false|false\u00bb custom_margin_tablet=\u00bb45px||35px||false|false\u00bb custom_margin_phone=\u00bb0px||0px||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.24.3″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb2vw\u00bb header_3_font=\u00bbBig Shoulders Display|600||on|||||\u00bb header_3_text_align=\u00bbleft\u00bb header_3_text_color=\u00bb#FFFFFF\u00bb header_3_font_size=\u00bb28px\u00bb text_orientation=\u00bbcenter\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_margin_tablet=\u00bb4vw||5vw|0vw|false|false\u00bb custom_margin_phone=\u00bb5vw||4vw|0vw|false|false\u00bb custom_margin_last_edited=\u00bbon|tablet\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb3.5vw\u00bb text_font_size_phone=\u00bb7vw\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb header_3_font_size_tablet=\u00bb28px\u00bb header_3_font_size_phone=\u00bb24px\u00bb header_3_font_size_last_edited=\u00bbon|phone\u00bb text_orientation_tablet=\u00bbcenter\u00bb text_orientation_phone=\u00bbcenter\u00bb text_orientation_last_edited=\u00bbon|desktop\u00bb global_colors_info=\u00bb{}\u00bb]

Content Audit<\/strong><\/p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.24.3″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb1vw\u00bb text_line_height=\u00bb1.4em\u00bb custom_margin=\u00bb2vw|16px||24px|false|false\u00bb text_font_size_tablet=\u00bb2.2vw\u00bb text_font_size_phone=\u00bb4.7vw\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

We will evaluate your website based on content quality and user experience criteria to maximize the value it offers to visitors. <\/span><\/p>\n

This will expectedly have positive effects on the bounce rate and average time on page. <\/span><\/p>\n

As a result, you will be rewarded with better search engine results.<\/span><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ custom_padding_last_edited=\u00bbon|phone\u00bb module_class=\u00bbshrinkon_1366″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb background_color=\u00bbrgba(247,247,247,0.3)\u00bb background_enable_image=\u00bboff\u00bb background_size=\u00bbcustom\u00bb background_image_width=\u00bb50%\u00bb background_position=\u00bbcenter_right\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb1vw||1px||false|false\u00bb custom_padding_tablet=\u00bb0px||3vw||false|false\u00bb custom_padding_phone=\u00bb||||false|false\u00bb background_last_edited=\u00bboff|desktop\u00bb background_enable_image_tablet=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb1_2,1_2″ use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1″ custom_padding_last_edited=\u00bbon|tablet\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb width=\u00bb80vw\u00bb width_tablet=\u00bb90vw\u00bb width_phone=\u00bb90vw\u00bb width_last_edited=\u00bbon|phone\u00bb max_width=\u00bb80vw\u00bb max_width_tablet=\u00bb90vw\u00bb max_width_phone=\u00bb90vw\u00bb max_width_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb||0vw||false|false\u00bb custom_padding_tablet=\u00bb0vw||0vw||false|false\u00bb custom_padding_phone=\u00bb4vw||0vw||false|false\u00bb border_width_top=\u00bb0vw\u00bb border_width_top_tablet=\u00bb0vw\u00bb border_width_top_phone=\u00bb0.3vw\u00bb border_width_top_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.23.1″ _module_preset=\u00bbdefault\u00bb header_2_font=\u00bbManrope||||||||\u00bb header_2_text_align=\u00bbleft\u00bb header_2_text_color=\u00bb#000000″ header_2_font_size=\u00bb51px\u00bb header_2_line_height=\u00bb1.3em\u00bb custom_margin=\u00bb0vw||0vw||false|false\u00bb custom_margin_tablet=\u00bb3vw||2vw||false|false\u00bb custom_margin_phone=\u00bb2vw||||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb header_2_font_size_tablet=\u00bb4vw\u00bb header_2_font_size_phone=\u00bb8vw\u00bb header_2_font_size_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]

SEO strategy<\/h2>[\/et_pb_text][et_pb_text disabled_on=\u00bboff|off|off\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb1vw\u00bb text_line_height=\u00bb1.4em\u00bb width=\u00bb40vw\u00bb width_tablet=\u00bb90vw\u00bb width_phone=\u00bb90vw\u00bb width_last_edited=\u00bbon|tablet\u00bb max_width=\u00bb40vw\u00bb max_width_tablet=\u00bb90vw\u00bb max_width_phone=\u00bb90vw\u00bb max_width_last_edited=\u00bbon|tablet\u00bb custom_margin=\u00bb0px||30px||false|false\u00bb custom_margin_tablet=\u00bb-1vw||-2vw||false|false\u00bb custom_margin_phone=\u00bb0px||-4vw||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb2.2vw\u00bb text_font_size_phone=\u00bb4.7vw\u00bb text_font_size_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]

With all the information gathered about the company, the client, the sector, competitors, the website, and relevant search engine search queries, we will create an SEO strategy.<\/span><\/p>\n

We are committed to designing an optimized implementation path.<\/span><\/p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.24.3″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb1vw\u00bb text_line_height=\u00bb1.4em\u00bb max_width_tablet=\u00bb100%\u00bb max_width_phone=\u00bb100%\u00bb max_width_last_edited=\u00bboff|desktop\u00bb custom_margin=\u00bb2vw||30px||false|false\u00bb custom_margin_tablet=\u00bb4vw||3vw||false|false\u00bb custom_margin_phone=\u00bb6vw||5vw||false|false\u00bb custom_margin_last_edited=\u00bbon|tablet\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb2.2vw\u00bb text_font_size_phone=\u00bb4.7vw\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

With this defined, it's time to specify and execute the strategy. We'll do this by creating a list of tasks and objectives to be accomplished within a specific timeframe, with the necessary criteria so the writing and web development team can work toward achieving it.<\/span><\/p>\n

It's worth noting that, in addition to technical developments and on-page content, it's necessary to propose backlink acquisition tactics, which will vary depending on the nature of the sector, competitors, and available resources.<\/span><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ custom_padding_last_edited=\u00bbon|phone\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb background_color=\u00bbrgba(247,247,247,0.39)\u00bb custom_padding=\u00bb||6vw||false|false\u00bb custom_padding_tablet=\u00bb0vw||8vw||false|false\u00bb custom_padding_phone=\u00bb0vw||10vw||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row custom_padding_last_edited=\u00bbon|phone\u00bb _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb background_color=\u00bb#5390a0″ background_enable_image=\u00bboff\u00bb background_position=\u00bbbottom_right\u00bb background_horizontal_offset=\u00bb-12%\u00bb background_vertical_offset=\u00bb100%\u00bb width=\u00bb80vw\u00bb width_tablet=\u00bb90vw\u00bb width_phone=\u00bb90vw\u00bb width_last_edited=\u00bbon|phone\u00bb max_width=\u00bb80vw\u00bb max_width_tablet=\u00bb90vw\u00bb max_width_phone=\u00bb90vw\u00bb max_width_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb5vw|3vw|4.5vw|3vw|false|true\u00bb custom_padding_tablet=\u00bb7vw|3vw|6vw|3vw|false|true\u00bb custom_padding_phone=\u00bb11vw|3vw|5vw|3vw|false|true\u00bb border_radii=\u00bbon|1vw|1vw|1vw|1vw\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbManrope||||||||\u00bb text_text_color=\u00bb#FFFFFF\u00bb text_font_size=\u00bb1.9vw\u00bb text_line_height=\u00bb1.2em\u00bb text_orientation=\u00bbcenter\u00bb width=\u00bb62vw\u00bb width_tablet=\u00bb85vw\u00bb width_phone=\u00bb85vw\u00bb width_last_edited=\u00bbon|tablet\u00bb max_width_tablet=\u00bb85vw\u00bb max_width_phone=\u00bb85vw\u00bb max_width_last_edited=\u00bbon|phone\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb3vw\u00bb text_font_size_phone=\u00bb7vw\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb text_orientation_tablet=\u00bbcenter\u00bb text_orientation_phone=\u00bbleft\u00bb text_orientation_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]

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\u00bfConoces el mercado de b\u00fasquedas de tu sector?Entiende la situaci\u00f3n de tu negocio y sus oportunidades en los buscadoresNuestra Auditor\u00eda SEO valora la posici\u00f3n en el mercado de tu empresa, su p\u00e1gina web, demandas relevantes en los buscadores y el comportamiento del segmento de cliente ideal. El prop\u00f3sito es proponer las acciones m\u00e1s convenientes para […]<\/p>","protected":false},"author":1,"featured_media":2653,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"class_list":["post-140","page","type-page","status-publish","has-post-thumbnail","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/microtactics.net\/en\/wp-json\/wp\/v2\/pages\/140","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/microtactics.net\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/microtactics.net\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/microtactics.net\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/microtactics.net\/en\/wp-json\/wp\/v2\/comments?post=140"}],"version-history":[{"count":0,"href":"https:\/\/microtactics.net\/en\/wp-json\/wp\/v2\/pages\/140\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/microtactics.net\/en\/wp-json\/wp\/v2\/media\/2653"}],"wp:attachment":[{"href":"https:\/\/microtactics.net\/en\/wp-json\/wp\/v2\/media?parent=140"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}